Saturday, March 10, 2018

Entrepreneurial Journey of SIVA Foods Mr.Kathiresan Annamalai

Listening to successful people can be inspiring. Our meeting on 10th Jan 2018 was addressed by Madurai’s own homegrown industrialist, Mr.Kathiresan Annamalai of Poolankuruchi.. He is the Founder Proprietor of Siva foods.


  
Mr.Kathiresan was a studious and illustrious student even in his younger days. He did his B.Tech chemical engineering from REC Trichy, following it up with an M.Tech in chemical engineering from IIT, Madras. Taking after his illustrious industrialist grandfather in nerve and resolve, Mr.Kathiresan is extremely soft spoken and unassuming.

Making a choice to leave his grandfather’s firm and branch out on his own, he was into consumer trade for about twenty years all the while looking out for opportunities to start his industry. Siva chemicals was started followed by Siva foods, manufacturing Flubber jelly, wafers, biscuits and chocolates. He has an all India presence with his son supporting him and looking after the expansion in the north. Professing himself to be a listener and not a speaker, nevertheless he recounted his slow but fascinating journey to the top littering his speech with so many invaluable pointers effortlessly. 


Do watch the video for his inspiring story. 



Some of the valuable takeaway’s:
  • Why business – to experience the roller coaster ride, to attain satisfaction and to give employment
  • Business imperatives – experience, family support, finance and recruitment of the right workforce
  • Qualities for success in business – dedication, passion, hard work, sacrifice, focus on core ideas, good leadership and good accounting practices.
  • Some tips for success
    • Don’t keep things for the last minute.
    • Don’t retain unnecessary things and unnecessary people
    • Don’t lose track of your goal whatever people may say, write to-do lists everyday, be decisive and many critical decisions need to be taken, retain patience and faith.
    • Though growth may not be visible, be sure that something is happening on the growth front .
  • Interesting info – now, he feels, is the right time to start business or industry in India with the onset of gst and various government schemes and benefits.
  • Central and north east India is a huge untapped market.




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